Marketing Doc
Marketing Doc

Marketing Doc

Author, Mike Deuerling

Direct 2 Customer Marketing

Marketing ideas for growth
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Advertising

How five marketing strategies, used in a B2B company…

November 16, 2018 MarketingDoc 0

will provide growth in client acquisition. When evaluating existing marketing and advertising programs, there are a variety of solutions and ideas to reach your goals. There are much needed leadership skills that will help to […]

#SmallBiz

How to keep tabs on your company’s growth by using marketing and advertising running on all cylinders.

January 17, 2018 MarketingDoc 0

Here are ideas from my small business experience which are more than helpful. Stop thinking opens, click troughs and any advertising that interrupts. If your return on the recent advertising campaign has dicey looking results, […]

B2B

How Multi-layered Personalization can snag a few more customers…

September 13, 2017 MarketingDoc 0

when something is known about the recipient provides a significant benefit for advertising. Personalization used with multi-channel marketing may be a double whammy and produces a significant increase in responses. However, do not forget the […]

Analytics

Direct Marketing to One Customer at A Time…

September 7, 2016 MarketingDoc 0

means using the right type of personalization to contribute in making the sale. Rarely, when a direct marketing solicitation arrives, does the family – or the entire office staff – gather around your communication, read it […]

Customer-Centric Marketing

Listen up small business and jump on the digital movement

January 7, 2012 MarketingDoc 0

More small businesses are moving aggressively to online marketing. This was in a recently article I read that appeared in MarketingProfs referring to a recognized research study from BIA/Kelsey. Small and mid-size companies continue to […]

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How Personalized and Database Marketing are…

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MIKE DEUERLING

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    published 391 articles

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    published 6 articles

Marketing Doc

30+ years in marketing.

30 years as a small business owner.

Love music, photography, gardening and just about anything outdoors!

Plus my wife, and our family.

 

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